urbanXtracts is a licensed cannabis grower and extractor located in New York state. UberGreen assisted urbanXtracts obtain their Adult-Use Cultivator and Adult-Use Processor licenses from the New York Office of Cannabis Management. UberGreen has subsequently engaged in fostering partnerships on behalf of urbanXtracts which have led to operational expansion, business and product development, and commercialization.
UberGreen played a key role in the design, build, and commissioning of urbanXtracts' new 26,000 sq. ft. state-of-the-art greenhouse and processing facility. Additionally, UberGreen fostered relationships with construction and technology organizations and oversaw development and carrying out of the project. UberGreen has been central to urbanXtracts' Adult-Use market presence; UberGreen led strategy development and negotiations resulting in urbanXtracts' contract manufacturing and distribution of key brands of vapes, beverages, and edibles.
urbanXtracts is now a key market player in New York cannabis cultivation, processing, manufacturing and distribution services, and has established a sustainable ecosystem that can support the state's emerging cannabis businesses. urbanXtracts is the key supplier for national brands available in New York including Wana Brands and PAX, as well as various local brands.
UberGreen has provided consulting advisory services to Christina Lake Cannabis Corp. located in British Columbia, Canada. Christina Lake is a leading Canadian outdoor cannabis cultivator and processor with 32 acres of licensed cultivation space and on-site extraction and processing. UberGreen has contributed to Christina Lake's rapid expansion, including expanding service offerings to include distillation and extraction capabilities. UberGreen's CEO and President Jay McMillan now serves as the Chairman of the Board of Directors at Christina Lake.
UberGreen has been engaged by Zentrela to provide strategic advisory services. Zentrela integrates the cannabis and technology industries by providing cannabis producers with objective consumer experience data to better inform product development. UberGreen's expansive tech and cannabis industry experience was sought to inform and facilitate engagements and relationships between Zentrela and stakeholders in the cannabis industry, including R&D and product development professionals, category management and marketing teams, and provincial boards and retailers invested in consumer experiences.
UberGreen's CEO and President Jay McMillan perviously served as Chief Commercial Officer at Allied Corp, who is a research and development company focused on cannabis formulations for health and wellness. In this capacity, UberGreen informed Allied on the consumer experience and packaged goods needs of the Cannabis market. Allied leveraged UberGreen's extensive cannabis industry experience, particularly with R&D, product innovation, and category management to inform market expansion and entry strategy for Allied brands into new international markets.
Cannabis Health Products Coalition
UberGreen is a proud member of the Cannabis Health Products Coalition. Together, our goal is to ensure that health products made with cannabis (CBD) are allowed to be produced and sold in Canada. We're taking key actions to permit the sale of health products containing cannabis with Health Canada approved health claims for the treatment of self-mangaged conditions. The Coalition is engaged in direct efforts to ensure the Government continues appropriate CBD deregulation to allow for cannabis health products (CHPs) production and sale in Canada.
Market Entry
UberGreen has been engaged by many other organizations to develop and implement market entry strategies. UberGreen has developed US entry strategies for multiple companies looking to create an impact in the new and developing US cannabis markets. UberGreen provides an analysis and objective evaluation of federal versus state entry, issues recommendations on timelines and locations for market entry, and identifies priority markets along with current market evaluations.
The development of market entry strategies includes an analysis of relevant industry legislation and regulations, as well as market research to ensure entry into the most relevant location.
Our market entry strategies manifest into established businesses. UberGreen has supported the establishment of a licensed cannabis growing facility in southern Ontario. Obtaining federal licensing, securing business development and grow contracts, establishing plant genetics plans and building relationships with nurseries are just a few ways in which UberGreen has contributed to the licensing and standing up of cannabis growing facilities.
Market Research
Whether looking to enter a new market or in the process of product development, UberGreen can assist in undergoing market research to determine the most appropriate opportunity to act upon. UberGreen provides objective market research based on published reports, consumer experience data, marketplace presence, and current product offerings to help organizations make the most informed decisions.
UberGreen has been engaged to conduct and provide market research on cannabis product such as vaporizers, pre-rolls, and concentrates. Product research includes undergoing an analysis of what products are currently available in which markets, cost analysis, and overall product performance. UberGreen also has ample experience in providing organizations with financial breakdowns of markets; this includes information about current market size, attainable marketshare, and market trajectory.
M&A Activity
Central to UberGreen's commitment to the development of client's businesses is fundraising and M&A activity. UberGreen, spearheaded by CEO James McMillan, has facilitated over $1.5B of acquisitions and numerous other evaluated opportunities in the cannabis sector.
Product Listings
UberGreen maintains a strong and long-standing relationship with both the SQDC and the OCS, resulting in easy facilitation of bringing products to market; government and regulatory relations are central to the approval and success of new product submissions. UberGreen has utilized it's ample product development and industry experience to assist many organizations in bringing their product to market by walking them through the steps of product listings with provincial retailers, and helping to design products that are appealing to both consumers and regulatory bodies. UberGreen understands what is required to position brands and products properly for each market.
UberGreen has secured listing products on behalf of clients at the SQDC; this involves creating and fulfilling new product submissions requiring items such as NNCP's, product listing forms, COA's, and product information sheets. Successful product submissions with the SQDC requires licences producers to implement an entry strategy into the Quebec market that engages a story which resonates with the province and language, the regulatory body, and consumers' culture. UberGreen assists clients not only in successfully completing new product submissions, but also in ensuring that those submissions will be successful and resonate well with consumers, retailers, and regulators.
In securing listings with the OCS on behalf of clients, UberGreen has successfully implemented strategies involving the innovation of product offerings, branding, and positioning to ensure products are attractive to both consumers and retailers. UberGreen provides an analysis of product packaging, pricing, quantities, and sale location optimal for each product to achieve as much success as possible. UberGreen's unique commercialization strategies ensure success in oversaturated markets like Ontario.
Healthcare Industry
Business development is at the heart of UberGreen's services and expands beyond the cannabis and technology industries. UberGreen has been involved in HHR and Healthcare Executive staffing to better support Canada's healthcare networks. UberGreen plays a key role in establishing and managing inter-agency agreements and governmental contracts. UberGreen currently is involved in managing provincial government staffing contracts consisting of recruiting, managing, bridging and retaining both international and out of province domestic HHR.
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